It Takes All Kinds: Horses and Bikes in the Washington Backcountry
Client: Patagonia
Over the past five years, the Trans-Cascadia has become one of the Pacific Northwest’s most notorious events: a four-day, blind-format, backcountry enduro race, where riders barrel down a course they’ve never ridden, as fast as possible, on some of the region’s most challenging terrain.
Trans-Cascadia’s larger mission, however, extends beyond those four fast-paced days. The nonprofit has created a successful model of how to both set up a race and support sustainable trails in the Pacific Northwest, giving back to the local communities on which the event depends.